Julian Alexander Plum

Key Account Manager | ITVT

Julian Alexander Plum is a Sales Manager with over 15 years of experience in selling complex IT solutions with a focus on Microsoft platforms as well as CRM and ERP systems. Influenced by his many years of experience at Deutsche Telekom, he knows how to quickly grasp complex topics, structure them clearly and communicate them in an understandable and practical way.

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Focus Topics

The Focus Topics form the thematic core of the DIGITAL X– with a clear view of the opportunities and relevant challenges for companies. The speaker's focus is:

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Masterclass AI

Schluss mit ERP- und CRM-Altlasten: Mit Microsoft Dynamics 365 und KI-Agenten zurück in den Standard

13:30-14:00

Raum G

German

Basic

Many companies are investing in AI – yet there is often a gap between the hype and measurable business impact. In this masterclass, we demonstrate how AI can be implemented in Microsoft Dynamics 365 in a structured, cost-effective and standards-compliant manner. We dispel common AI myths, set realistic expectations and highlight specific application potentials within CRM and ERP processes. Using the ITVT maturity models, participants will gain an understanding of which AI use cases make sense at which stage of a company’s development. We will demonstrate the practical use of AI agents in Dynamics 365 – including business value, ROI analysis and a pragmatic roadmap for successful implementation within the organisation.