„So einfach wie möglich – und dann noch einfacher“

Why the Best Customer Experience Must Serve Laziness and Convenience—and How Companies Can Win Over Customers with EUDI Wallet and AI Agents Instead of Losing Them to Forms.

Customers don’t come for values—they come for convenience: Every form, every password, every media break costs revenue. This masterclass shows how companies use EUDI Wallet and AI agents to build a radically simple customer experience—identification, age verification, login, and payment in seconds—all the way to customers letting their AI agents do their shopping for them. Real-world example: the world’s first bank-based credential built on EUDI architecture, implemented live by Sparkassen and Google. Takeaway: The customer owes you nothing—you owe them simplicity.