Von einem Projekt zum Portfolio: Wie KI bei Deichmann Fahrt aufnahm

Launching an AI pilot project isn’t the problem. The challenge comes afterward: how do you turn it into a sustainable portfolio? Sushel Bijganath identifies the patterns that recur across customer projects. In the spotlight: Oliver Hainke reports from the user’s perspective on how Deichmann achieved this in less than a year—which organizational strategies were successful and which were not: clear responsibilities, a genuine mandate, and internal visibility. Finally: applying these insights to your own rollout.